YouTube audience demographics and video-level raw data API

Agencies, creator platforms, media teams, and reporting tools need channel and video data together, and that is exactly where a direct YouTube analytics build gets expensive. Building it directly means two Google surfaces, a quota budget for every request, and an OAuth flow where an account owning both a personal and a brand channel can authorize the wrong one.

bundle.social collects raw channel and video data from connected YouTube channels and returns it through account-level and post-level analytics endpoints. Your product reads age splits, gender distribution, country reach, watch time, average view duration, and traffic sources without managing Google credentials or quota.

Channel snapshots describe the audience a YouTube channel reaches and inform localization, targeting, and positioning. Video rows describe how an individual upload performed through views, likes, comments, watch time, and average view duration. Reporting that mixes the two can present a channel with a strong audience and weak retention as healthy.

The two scopes stay separate in the API so product teams can keep them separate in the interface. Both return raw JSON, which means creator briefs, agency reports, and customer dashboards can be built from the same data without a second integration.

The YouTube metrics that change decisions are retention and discovery. Average view duration shows whether the opening of a video worked, and traffic sources show whether views came from search, suggested videos, external links, or direct visits, which separates content YouTube is recommending from content only your own promotion reached.

bundle.social keeps YouTube uploads, scheduling, status, video analytics, and audience snapshots in one workspace alongside Instagram, TikTok, and other channels. Because data is collected on a recurring basis, a video's trajectory and a channel's audience shift are both readable from the same API.