Facebook auto reply API for Page comments and Messenger handoffs
Comment replies, Messenger postbacks, and private replies for Facebook Pages, with a run history. Now in beta on the Pro and Business plans.
Facebook auto reply API for Page-based products that need comment replies, Messenger postbacks, private replies, and run history.
Last updated: September 2026
Request beta access
Request Facebook auto reply API beta access if your product needs Page comment replies, Messenger postback routing, private replies, or Page-level run history. It is included on the Pro and Business plans.
Facebook Page automation spans comments, Messenger, and Page permissions
What bundle.social handles
Page-focused automation, live in beta
The beta is for teams building Facebook Page support, lead capture, Messenger routing, or moderation workflows that need platform-safe automation.
Workflow
How it works
The Facebook auto reply flow starts from Page events, evaluates the allowed response type, and records the result for support and moderation teams.
Watch Facebook Page events
Use supported Page comment and Messenger events as automation triggers.
Match Page-specific rules
Apply Page, post, keyword, and payload conditions before choosing a reply path.
Respond with Page guardrails
Send supported replies where Facebook allows them and record the outcome for review.
Implementation
How to get the Facebook auto reply API beta
The Facebook auto reply API is in beta. It runs on the public API and in the dashboard, and we enable it for each organization while the beta runs.
Pick a paid plan
DMs and automations are included on the Pro and Business plans, with monthly limits per connected account.
Request beta access
Send the form on this page or message us from the dashboard. We turn the beta on for your organization.
Opt in each account
Messaging is enabled per connected account. Accounts connected before the beta may need to reconnect to grant messaging permissions.
Capabilities
What the Facebook auto reply beta covers
This page is specific to Facebook Page and Messenger workflows, so it does not reuse the Instagram auto reply framing.
Page event routing
Facebook Page comments, Messenger messages, postbacks, and payload clicks are routed to the right flow.
Reply path selection
Public comment replies, private replies, and Messenger actions are separate steps, so teams know which action is being attempted.
Page-safe logs
Every automated Facebook action keeps Page context, matched flow, provider response, and the reason a run was sent or skipped.
Platform specifics
Facebook auto reply is Page-first
Facebook automation is built for Page-owned events, Messenger context, and business-safe reply controls, not profile automation.
Page ownership
Flows stay tied to a connected Page and team so agencies and multi-location teams avoid cross-account mistakes.
Messenger handoff
Comments, private replies, and postback payloads can all point into Messenger, so the reply path carries explicit context.
Moderation overlap
Facebook replies often sit near moderation and support decisions, which is why skipped and failed runs are logged.
Supported surfaces
Beta limitations
- Facebook automation targets Pages, not personal Facebook profiles.
- Page permissions, Messenger policies, app review, and messaging windows still control what can run.
- The product is controlled Page automation, not unchecked comment spam or profile automation.
- Beta access is included on the Pro and Business plans and turned on per organization. The Free plan does not include DMs or automations.
- During the beta, conversations, messages, and automation run history are kept for 30 days.
- Official platform rules still apply, including permissions, messaging windows, review requirements, and provider payload limits.
FAQ
Questions developers ask before building
Is Facebook auto reply API available in bundle.social today?
Yes, in beta. It is included on the Pro and Business plans, over the public API and in the dashboard. We turn the beta on for each organization by hand, so request access with the form on this page or message us from the dashboard.
Which plans include DMs and automations?
Pro includes 200 sent DMs and 200 automation runs per connected account each month, Business includes 1,000 and 1,000, and Enterprise limits are set per contract. Incoming messages do not count. The Free plan does not include DMs or automations.
What does beta mean for my integration?
Endpoints, payload shapes, limits, and supported surfaces can still change while the beta runs. During the beta, conversations, messages, and automation run history are kept for 30 days.
Do Meta messaging windows and permissions still apply?
Yes. Meta permissions, account eligibility, messaging windows, payload limits, and review requirements still apply. bundle.social is designed to make those workflows easier to manage, not bypass platform rules.
Can this automate personal Facebook profiles?
No. Facebook automation works with Pages only.
How does Facebook auto reply relate to Messenger?
Messenger is one response and routing surface for Facebook Pages. A flow can start from a Page comment and continue into Messenger where supported.